Issues in Intensity- Too Bright, or Just Right
by Quinn Larson
Bright colors grab our attention and dazzle us visually. They are associated with beautiful things- flowers, fruits, jewels, so it is no wonder we gravitate to them.
In our color center these types of colors can be found in our “Pure” section, or the top row of the color center.
The colors outlined above have a very high chroma/intensity and are considered “Brights.”
Bright colors bring with with them intense energy and stimulation- calling attention to themselves. This can be used strategically to create focal points, energize a space, or direct one’s gaze toward information or warning. If you are looking to brighten or enliven your space these are desirable color choices. Brights are easiest to use and coordinate when they are employed as accents on walls, in fabrics, as decor items or painted furnishings.
Colors belonging to this group can become overwhelming when painted over large areas, if not balanced. Using them can be tricky if you don’t appreciate the color force they contain.
We frequently get questions, such as the one below, regarding confusion between light colors and bright colors.
Bright hues will exert a substantial color presence even in the lightest shades. Increasing a color’s value, or lightening the color, will not effect it’s chroma or brightness. If you don’t desire a bright,energy infusing, color then you will want to select a color of lesser intensity.
Color intensity decreases as you descend rows in the color center.
Though they may seem irresistible, if you are a color novice we would recommend sampling a color from this section in your space before committing to gallons. The light, dimensions and furnishings in your space will let you know whether your color is too bright or just right.
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